Released
on November 4th, 1977, the Ramones third LP, Rocket to Russia, is
celebrating its 45th anniversary today. The album continued the band’s
quest for a commercial breakthrough, but despite improved production
values, evolved songwriting skills and consistent critical praise, the
album failed to generate significant sales and kept the group rutted in
the “punk” gutter. Even though they were at the height of their powers
and were knocking out songs which should have been taking the charts by
storm, the "dog had a bad name" and the band squarely blamed the Sex
Pistols for creating a hostile environment within the AM radio industry
for anything often lazily labeled “punk”. Radio programmers tarred
anyone associated with the genre with the same brush and simply weren’t
willing to give the band the chance they so desperately deserved.
The
album would be the last to feature original drummer Tommy (Erdelyi) on
the skins, though he would return as producer for the next LP, Road To
Ruin. His clashes with Johnny were enough that he felt that it was for
the good of the band’s moral for him to focus on the production side.
The label put up somewhere near $30K for the album and most of that was
spent on production while recording was done as quickly as possible to
minimize the cost of studio time. The production credits list Tony
Bongiovi and Tommy Ramone as head producers, but in reality, the
majority of the work landed in the lap of engineer Ed Stasium.
Bongiovi, who is the cousin of Jon Bon Jovi, had a reputation for being
difficult to work with and Johnny often insisted on only recording when
he wasn’t in the studio. Johnny was also the main driver in pushing the
production emphasis, going so far as to bring in a copy of the Sex
Pistols single, God Save the Queen, at the start of production and
stating that they’d ripped off the Ramones and their next album MUST
exceed the production values of the Pistols.
Musically, the band
went in a more surf & bubblegum pop direction, albeit with their
patented buzz-saw edge. Thematically the lyrics focused on humour,
often referencing mental disorders and psychiatry. The band were
broadening their palette of styles as well, so it wasn’t all rapid-fire
tempos all the time for this outing. Critics were enthusiastic for the
variety and evolution in the band’s sound. The legacy of the album,
like so much of the band’s output, particularly with the first half
dozen LPs, is that they left behind an incalculably infectious canon of
work which has succeeded in infiltrating popular culture over the
ensuing decades, becoming touchstones for a generation and beyond. It’s
only sad that they could never reach those heights while they were
around to enjoy the success. As the Stranglers said, “everybody loves
you when you’re dead”.
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